Japan’s meeting place for the organic industry

19-Aug-2014 - Japan

The Tokyo Big Sight exhibition venue will once again be focusing on the organic industry from 20 to 22 November, when ORGANIC EXPO – together with Biofach Japan opens its doors for what will already be the 14th time. The organisers of the country’s most important exhibition for the organic industry expect about 200 exhibitors and 18,000 visitors to attend in 2014. It has developed into an information and networking platform for international organic actors over the last few years, and this time there will be an Italian pavilion for the region of Sicily, for example. In addition to the extensive range of organic products and natural cosmetics, visitors can also look forward to a trade conference on current and future market themes. The exhibition’s slogan is “Organic is our future – life with organic”.

Toshifumi Ayukawa, president of Space Media Japan Company Limited, who is organising the event in cooperation with the ORGANIC EXPO Executive Committee, is already looking forward to the event in November and said: “ORGANIC EXPO – together with BIOFACH JAPAN is the undisputed number one organic exhibition in Japan. It is the only event in the country that offers the international organic community the chance to gain a large amount of new knowledge about their industry and to discuss business opportunities.” Japan’s demand-driven market is continuing to grow and consumes processed organic products and natural cosmetics from all over the world. Mr. Ayukawa added: “European products still enjoy a good reputation in Japan because of the strict certification requirements they have to meet. Women in particular are increasingly purchasing organic products, and we hope to fulfil the demands of this trend at this year’s event.” Sicilian organic producers have become aware of the trend too and will be represented by a pavilion of 180 m² at the trade fair for what will already be the second time. Other international organic suppliers from Australia, Austria, China, Germany, India, Sierra Leone and the USA are also expected to come.


Japan’s organic market constantly developingThe amount of organic cultivable land in the country is increasing all the time as well. According to the MAFF (the Ministry of Agriculture, Forestry and Fisheries), 0.4 % of Japan’s cultivable farmland is organic, and it is hoped that this percentage will more than double by 2018. To promote this target, the MAFF is providing the country’s organic farmers exhibiting at ORGANIC EXPO – together with BIOFACH JAPAN – with participation support. About 50 organic farmers will be representing their businesses and displaying their products at the MAFF pavilion in November.
Exhibition rounded off by trade conference and special areasIt is fair to say that ORGANIC EXPO – together with BIOFACH JAPAN’s accompanying programme will be able to be seen. Among other things, the BDIH (the German Association of Industrial and Retail Companies for Medicines, Health Food, Food Supplements and Cosmetics) will be giving a presentation about certification guidelines for natural cosmetics on the exhibition’s integrated “Organic Stage”. It will include talks by representatives from organisations such as JONA (the Japan Organic and Natural Foods Association) and Control Union Japan. Exhibitors will be given the opportunity to give presentations on the “Exhibitor’s Forum”.

The Novelty Stand is the place for anyone interested in innovations and unusual organic and natural personal care products. Here, organic products can be sampled and natural cosmetics tested.
A look back at BIOFACH JAPAN 2013The 13th BIOFACH JAPAN was attended by 15,078 trade visitors, who were able to learn about the latest products and trends from 188 organic enterprises from across the globe. Besides Japan, there were 19 other nations presenting organic products and natural cosmetics. In keeping with the slogan “Organic is our future!”, there was also a special area only showcasing organic products for children in 2013. The trade fair was completed by a varied and informative seminar programme.


The next few BIOFACH events:
BIOFACH, Nuremberg: 11 – 14 February 2015
BIOFACH AMERICA, Baltimore: 18 – 20 September 2014
BIOFACH INDIA, Kochi: 06 – 08 November 2014
BIOFACH CHINA, Shanghai: 28 – 30 May 2015
BIOFACH AMERICA LATINA, São Paulo: 10 – 13 June 2015

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