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Wine & Spirits sectors launch ground-breaking digital labelling

First practical sector wide application of e-labelling in Europe, a leading example of successful efforts towards more transparency

06-Oct-2021

Today marks the launch of U-LABEL, a consumer-friendly e-label platform that will enable consumers across Europe to access information via QR code technology about the wine and spirits products they purchase, in their own language. U-LABEL is an innovation made possible through a unique ...

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Pioneering digital watermarks for smart packaging recycling in the EU

AIM, the European Brands Association, launches cross-value chain initiative to drive circular economy goals

08-Sep-2021

Under the auspices of AIM, the European Brands Association, over 85 companies and organisations from the complete packaging value chain have joined forces with the ambitious goal to assess whether a pioneering digital technology can enable better sorting and higher-quality recycling rates for ...

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New limit values for food apply in the EU

After lead now cadmium

01-Sep-2021

As part of the European plan to combat cancer, new limits for cadmium in certain foods came into force this Tuesday. Stricter or additional maximum levels apply, for example, to several types of fruit, vegetables and cereals as well as oilseeds. In future, for example, a maximum content of only ...

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Germany is the largest beer producer in the EU

09-Aug-2021

Around every fourth beer produced in the EU is brewed in Germany. In 2020, almost 32 billion litres of alcoholic beer were produced in the EU, according to the European statistics authority Eurostat. 24 percent of this - or 7.5 billion liters - was produced in Germany. This makes Germany the ...

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What does food "really" cost?

04-Aug-2021

Climate change, obesity, child labour, plastic pollution and so on - these are all problems and costs that we do not take into account when buying food. How can these hidden costs be integrated so that we pay the real price for our food and thus fully cover the real costs of our food? Recently, ...

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Gen Z demand radical change from the food sector to tackle access to healthy and affordable food

New research reveals young people across Europe want an overhaul of how they access, discuss and learn about healthy food

28-Jul-2021

The research commissioned by EIT Food, the world's largest food innovation ecosystem, supported by the European Institute of Innovation and Technology (EIT), surveyed over 2,000 18-24 year olds from across the UK, France, Germany, Poland and Spain. The findings point to a generation that is very ...

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Pepsi wants to reduce sugar content in drinks

01-Jul-2021

The beverage and snack company Pepsi wants to significantly reduce the amount of sugar in beverages. In its drinks offered in the EU, the group is aiming for a quarter less sugar by 2025, and 50 percent by 2030. The calories of the German beverage portfolio are to be reduced by 90 percent - ...

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Anheuser B usch InBev Appoints Brendan Whitworth Zone President North America and CEO of Anheuser Busch

29-Jun-2021

Anheuser-Busch InBev announced today that Brendan Whitworth will be appointed Zone President North America and Chief Executive Officer of Anheuser-Busch, effective July 1, 2021. Whitworth presently serves as the company’s U.S. Chief Sales Officer and has held various commercial leadership ...

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Egg labelling: Many EU countries support Klöckner proposal

28-Apr-2021

Many EU countries have supported a proposal by German Agriculture Minister Julia Klöckner that the farming methods of laying hens should be labelled in processed foods. Specifically, this applies to biscuits, pasta and mayonnaise. Support came from Austria, Denmark, the Netherlands and Italy, ...

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European beer consumption plummets in 2020 due to the pandemic

27-Apr-2021

Beer consumption plummeted across Europe in 2020 after bars and restaurants were closed to prevent the spread of the coronavirus, a brewers' association said on Monday. Compared with 2019, the total volume of beer sold in 2020 fell by a net 34 million hectolitres, or 9 per cent, according to The ...

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