PENNY Markt Gesellschaft mit beschränkter Haftung

PENNY uses innovative concepts to offer its customers tangible added value with the two core components of freshness and price. The focus is on value for money and value for money. This is the claim of the approximately 2,200 PENNY stores nationwide, some of which are open for our customers until 10 p.m. Monday to Saturday. PENNY offers an extensive range of fresh products such as fruit and vegetables, bread and baked goods, sausage, cheese, milk and dairy products.

In addition to food and service, PENNY has attractive offers every week in the areas of textiles, household goods and electrical goods, which are presented in the store on special promotional areas. The range also includes a selection of well-known magazines, daily newspapers and magazines, including "Laviva", the lifestyle women's magazine published by REWE Group.

Service from cash at the checkout to vacation trips In addition to the product range, PENNY also offers discount-related services that make shopping even more attractive. For example, PENNY is the only discounter in Germany that saves its customers an extra trip to the ATM or bank: the 2,200 stores nationwide pay their customers up to 200 euros in cash onto their EC card free of charge when shopping. PENNY offers this service for purchases of 20 euros or more. Another service includes the sale of gift cards. The rechargeable shopping vouchers in card format are topped up at the checkout with the desired amount and are ready for immediate use. With a comprehensive vacation offer under PENNY Reisen, the discounter is also making a name for itself as a fair and transparent partner in the tourism segment.

Sustainability as a fixed corporate value PENNY plays a pioneering role in the important topic of sustainability: The PRO PLANET label presented to the public by the REWE Group, the parent company of the PENNY Group, identifies conventionally produced own-brand products that have a significantly lower impact on people and the environment through their production, processing or use and therefore have measurable positive ecological and social characteristics.

In addition to the use of green electricity, PENNY is increasing the implementation of sustainability aspects in the construction of stores. PENNY has therefore built an ecological pilot store in Werne in the district of Unna. The experience gained in Werne is continuously evaluated with the aim of defining a portfolio of measures that are to become standard in PENNY's own properties in future.

The discounter, which belongs to the Cologne-based REWE Group, is one of the leading discounters in Europe with a turnover of more than ten billion euros. The store network in Germany, Austria, Italy, Romania, the Czech Republic, Bulgaria and Hungary comprises around 3,550 stores with almost 45,500 employees. In Germany, 27,000 employees generate sales of around seven billion euros. With a turnover of more than 50 billion euros (2013), currently 330,000 employees and activities in 13 European countries, REWE Group is one of the leading German and European food retailers.