ARD-Werbung SALES & SERVICES GmbH

ARD-Werbung SALES & SERVICES GmbH (AS&S) is the national marketer of advertising time for ARD on TV and radio and for offers from private radio. We see ourselves as an ever-responsive, enthusiastic and service-oriented intermediary between the media we serve (TV, radio and online) and the advertising market - represented by agencies and advertising companies.

Advertising must be fully effective, the environment must be right and the quality must be right - that is our credo. For us, this means meeting the differentiated communication requirements of our advertising customers on a daily basis. We can do this with a wide range of different services, flexible advertising media offers and our know-how from several decades of successful work in the industry.

Convince yourself of our range of services - in the central areas of our website you will find the essential information about our company, TV, radio, knowledge and research such as the industry-wide recognized brand Media Perspektiven, which analyzes and prepares topics from the central areas of media, media research and media policy as a magazine and on the Internet.

The company at a glance

ARD-Werbung SALES & SERVICES GmbH is a subsidiary of the advertising companies of the nine German state broadcasters. While AS&S concentrates on national marketing - i.e. representing national advertising customers - the individual advertising companies look after customers in the region.

- Founded in 1994 - GmbH since January 1, 1999 - Shareholders are the advertising companies of the nine ARD regional broadcasters - Head office is in Frankfurt am Main - Subsidiary AS&S Radio GmbH founded on October 1, 2006 - Regional sales offices in Hamburg, Cologne, Frankfurt am Main, Munich and Berlin - Core business is the marketing of advertising time and space on TV (AS&S) and radio (AS&S Radio) - Total gross revenue in 2013: EUR 754 million (source: Nielsen Media Research)