Osborne Internacional

in family businesses under the sign of the bull

The Osborne company was founded more than 200 years ago in the southern Spanish town of El Puerto de Santa María. Today, the family business employs over 900 people worldwide and the 200 shareholders all belong to the Osborne family. Grupo Osborne includes Bodegas Osborne (brandy and sherry), Bodegas Montecillo (Rioja wine), Osborne Portugal (port wine), Osborne Selección (Solaz and Dominio de Malpica wines), Anís del Mono (aniseed brandy), Sánchez Romero Carvajal (Iberian ham) and Mesones 5 Jotas (restaurants). Although wine and sherries still play an important role in the company today, Osborne became famous above all for its Brandy de Jerez. Internationally, Osborne sells to 40 countries: Europe (20), America (16), Asia (3) and Australia.

Success through innovation and expansion

Continuous innovation and expansion characterize the success of the family business: founded in 1772 with a small bodega for sherry, the family gradually expanded the company - initially in the mid-19th century in the main segment of brandy. Osborne expanded rapidly through the distribution of Osborne brandies on the Spanish market. Later, other areas were added, such as the production of aniseed brandy, wine, ham and, most recently, port wine.

The bull - emblem of Spain

In 1956, Osborne's trademark was created, which helped the company to become known worldwide - not least due to the continuous presence of the almost 14-metre-high silhouette on Spain's highways. With the bull, Osborne succeeded in developing an absolutely memorable and strong symbol that now stands for more than just the high-quality Osborne products. Its shape is now an inseparable part of the Spanish landscape. In 1972, the bull was chosen by the New York Times Magazine as the symbol of the new Spain. Today, around 90 Osborne bulls adorn Spain's highway network and prominent features of the Spanish landscape. A team of seven people from the Tejada family takes care of the bulls' maintenance. This is because the bulls have to be welded, painted and repaired again and again.

Passionate enjoyment thanks to tradition and quality

The emblem of Spain also embodies the temperament, expressiveness and character of Osborne products: From the full-bodied and powerful brandies to the mild yet spicy sherries and the spirited Solaz wines, Osborne offers a wide range of individual taste experiences. The House of Osborne has been combining tradition with the highest standards since the 18th century. Thanks to their outstanding quality, early exports and far-sighted marketing at a time when the term did not even exist, Osborne products have achieved international recognition. Even after more than 200 years, the family-run company, now in its sixth generation, continues to focus on tradition and quality in production. Numerous awards prove the manufacturer right.