Equanum GmbH


Marktschwärmer creates regional networks of producers and consumers. Our goals are direct access to regional food for everyone and fair payment for the people who make it. Marktschwärmer is part of the social movement for sustainable agriculture and fairer economic activity.

A simple idea: Order online, pick up around the corner Market Enthusiasts creates a direct link between the producers and consumers of a region: customers can order conveniently in the online shop of their Enthusiast at www.marktschwärmer.de. Once a week, customers and producers come together for two hours in the local market hawker's shop to hand over the orders personally. The food comes exclusively from rural producers, food artisans and smaller manufacturers from the region.

Fair, transparent and sustainable for producers and consumers This makes it easier for smaller producers in particular to gain access to customers who value quality and sustainability in their shopping basket. The producers themselves determine the prices for their products - because they themselves know best what a fair price for their work and is. Thanks to pre-ordering via the online shop, producers can plan precisely and avoid unnecessary refrigeration, transport costs and the waste of perishable goods.

From France to Germany The idea of online direct marketing comes from France, where since 2011, under the name of "La Ruche Qui Dit Oui" (The beehive that says yes), more than 800 raptures have already been created. In Germany, the network was launched in autumn 2014, and currently more than 60 local stores in ten German states are already open, with further rhapsodisers in the pipeline.