About Brown-Forman
Represented on the German market since 1996 and initially distributed via partners, we have been selling our spirits in Germany via our own Hamburg branch since October 2010. In May 2012, the company was transformed into a German GmbH.
Our portfolio in Germany includes the legendary Jack Daniel's Tennessee Whiskey, the full-flavored Southern Comfort, the glacier-pure Finlandia Vodka, the sensual French noble liqueur Chambord, the Mexican el Jimador and Herradura tequilas made entirely from agave, as well as the artisanal masterpiece Woodford Reserve.
The premium principle obliges: As a reliable partner to the trade, we are committed to the responsible marketing of our high-quality spirits brands.
As a company that proudly looks back on over 140 years of history and a family tradition, we also have our sights set on the future. To ensure the sustainable development of the market, we focus on attractive and high-quality product innovations that prioritize the needs of consumers and retailers and that impress with their quality.
We owe the success of our premium brands in Germany to our employees in Hamburg and our sales team in the food retail and food service sectors. The team of around 100 employees shares a passion for the Brown-Forman brand values: trust, tradition, reliability and the premium principle are lived and experienced here every day.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of company presentation. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
