Nutritious cell-based formula optimized for human performance replaces chicken egg

CULT Food Science portfolio company Fiction Foods launches proprietary cell-based performance scramble

17-Feb-2022 - Canada

CULT Food Science Corp, an innovative investment platform with an exclusive focus on clean, lab-grown food that is driving the development of novel technologies to provide a sustainable, environmental and ethical solution to the global crises of factory farming and aquaculture, announces that its portfolio company Fiction Foods, LLC has provided key operating results and a production forecast for the first half of 2022 related to its novel pipeline for its cellular agriculture products. In November 2021, CULT led the early-stage financing round for Fiction Foods.


Fiction Foods is a smart food design company founded by Brendan Brazier, co-founder of Vega, a pioneer in plant-based foods.

Fiction Foods' goal is to reinvent how nutrient-dense protein is produced, in a more efficient way that also has less impact on the environment. Vega was acquired by WhiteWave Foods Company in 2015 for $550 million, making it one of the most successful cash exits in the early years of the plant-based food industry. Mr. Brazier also co-developed Beyond Meat's Beast Burger, which was Beyond Meat's first burger to market in 2015.

To date, Fiction Foods has completed lab-scale formulation and prototype development for its flagship product, Performance Scramble. Performance Scramble is a nutrient-rich mental and physical performance enhancement liquid that can be used as a substitute for a chicken egg. Conventional uses include all the typical uses of chicken eggs. However, Performance Scramble's functional nutrients are designed to be superior to those of a chicken egg and can be produced at a fraction of the environmental cost. Some of the nutrient optimizations of Performance Scramble from Fiction Foods include:

  • 15% more animal-grade protein than a chicken egg;
  • More DHA Omega-3 than salmon, to promote long-term brain health; - More zinc than oysters, to promote optimal metabolic function; - More probiotics than yogurt, to promote healthy gut flora; - More antioxidants than blueberries, to fight free radicals produced during exercise; - MCT oil, to promote improved cognitive performance; and - Beta-glucan, to boost the immune system.
  • Fiction Foods also said it is in the process of finalizing long-term ingredient supply and manufacturing agreements ahead of Performance Scramble's launch in the third quarter of 2022.

Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.

Other news from the department business & finance

Most read news

More news from our other portals

Meat from the laboratory