About Drinks & More
Drinks & More GmbH & Co. KG is a leading national premium drinks marketer that was founded in the Hanseatic city of Hamburg in 2002. Drinks & More celebrated its first successes with the development of the international trend brands Snapple (2002-2016) and Arizona (2002-2016) or Rose's. With the 100% participation of Krombacher Brauerei Bernhard Schadeberg GmbH & Co. KG and the relocation to the lifestyle metropolis of Berlin in 2017, the portfolio continues to grow and is complemented by Proviant (since 2016), among others. We thus offer our consumers and customers from the retail and gastronomy sectors an innovative portfolio with many other popular top brands such as Orangina, Dr Pepper and Vöslauer.
Our expertise and passion is the development and implementation of leading sales and marketing strategies. We combine all of this with a constant focus on our top priority: the needs of our young, urban target group. The result is the successful development and expansion of popular trend brands such as Proviant and Rose's.
In the large, volume-driven Krombacher universe, Drinks & More is the ideal platform and innovative incubator in whose dynamic environment "rising stars" can grow into high-turnover premium brands. As part of the Krombacher Brauerei Bernhard Schadeberg GmbH & Co. KG, which is one of the largest beverage producers in Germany with an annual output of over 7 million hectoliters, this symbiosis provides us with expertise and competence in the beverage industry, which, coupled with the dynamism and innovative spirit of our dynamic team in Berlin, form a powerful and promising corporate model.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of company presentation. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.