Scherdel Bier GmbH & Co. KG

Georg Matthäus Scherdel, the founder of the Scherdel Hof brewery. On April 23, 1831, he received a license to practice the baker's trade, and soon he was also brewing beer in the municipal breweries of the city of Hof. Later, when the capacity of the public municipal breweries was no longer sufficient, he built his own brewery next to the rock cellars in Unterkotzauer Weg. The wort for fermentation and maturation was stored in the rock cellars on Unterkotzauer Weg. The tunnels, driven 130 meters deep into the rock, were already considered the largest and most beautiful cellar in the city at the time. It held "around 2500 buckets of beer". Until the 1980s, the cellars were still used to store wooden and later stainless steel barrels. Georg Matthäus Scherdel was also the first to export the beer to Saxony and Thuringia using horse-drawn carts and ox-drawn carts. The brewers at the birth of Scherdel Edelhell. At the beginning of the 1930s, a groundbreaking decision was made: the brewery's upswing began with the introduction of the Pilsner beer "Scherdel Edelhell". The Second World War interrupted the company's positive development. The loss of sales territories in eastern Germany had to be compensated for by a new orientation towards the south. The triumphant success of Scherdel Edelhell further expanded the brewery's market position in its core sales region of eastern Upper Franconia and northern Upper Palatinate. Later, Scherdel Premium Pilsner took over as the strongest variety. In addition, "Lager" gained in importance. The range is rounded off by Schwarze Scherdel. For lovers of a less bitter taste, the anniversary bottling of Scherdel Landbier is available. Today, 13 varieties are brewed in the Scherdel brewery's brewhouse.