Veganuary 2026 results: millions of people eat differently

Demand for vegan products ensures empty shelves - and record sales

06-Feb-2026 - Millions of people worldwide tried out a plant-based diet during Veganuary. Initial reports from companies indicate increased demand in the retail and food service sectors. Vegan January ends with a strong conclusion - and its impact continues: for years, the campaign has been triggering ...

Veganuary supports 1.8m people to try vegan around the world

10th anniversary of the campaign sees it reach astronomical heights

06-Feb-2024 - Veganuary, the global organisation encouraging people to try vegan in January and beyond, expanded its global presence this year – its 10th anniversary – with a new official chapter opening in Spain – but it didn’t stop there! The Veganuary flag was sent up to the International Space Station, ...

Easter with Veganuary

Veganuary launches year-round campaigns for plant-based diets

29-Mar-2023 - As part of Veganuary, more people than ever before have taken the start of 2023 as an opportunity to consciously try out a purely plant-based diet. And the Federal Statistical Office again reports a significant decline in German meat production in 2022 compared to the previous year. From March ...

Veganuary 2023 as popular as never: Vegan action month draws record balance

03-Feb-2023 - Veganuary is inspiring more and more people in Germany and around the world. More than 700,000 have officially registered internationally to participate in Veganuary. In fact, many more people are taking part. A current inquiry of the opinion research institute YouGov in the course of the action ...

Records for the anniversary: There is no way around the Veganuary in January

The vegan New Year's Challenge celebrates its 10th birthday internationally in 2023

07-Dec-2022 - A vegan start to the new year: According to a representative survey, around a quarter of Germans are making this resolution. Veganuary provides the framework for this: the globally active movement celebrates its tenth birthday in January 2023 - with records, many stars and a feelgood campaign ...