240 million chocolate Easter bunnies bring joy and pleasure to this year's Easter celebrations

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A recent survey of members of the Federal Association of the German Confectionery Industry (BDSI) revealed that around 240 million chocolate bunnies were produced for Easter 2024. This is an increase of 0.5% compared to the previous year. The classic milk chocolate Easter bunny is still the most popular. However, Easter bunnies made from dark or white chocolate and decorative figures such as little lambs, eggs, carrots or chicks made from chocolate are also in vogue.


Almost half of the chocolate bunnies, around 118 million (49%), remain in Germany and delight young and old alike at Easter. 122 million of the chocolate bunnies produced in Germany (51%) go abroad, mainly to neighboring European countries, but also to the USA, Canada, Australia and South Africa.

More and more sweet Easter products also contain certified cocoa. In 2022, the proportion of cocoa produced according to sustainability criteria in confectionery sold in Germany reached 83%. This represents a further increase compared to 2021 (81%).

The German confectionery industry's various activities for more sustainable cocoa cultivation focus on improving the living conditions of small farmers and their families, particularly in West Africa. Many German confectionery manufacturers are involved in or have their own projects and programs that enable farmers and their communities to improve their income, make cocoa cultivation more productive and climate-resilient, protect the environment, combat deforestation and respect the rights of people in the supply chain. This is done in close cooperation with all stakeholders along the value chain.

Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.

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