Hungry Planet® Inc., a plant-based meat company, today announced a partnership with Post Holdings, Inc. (NYSE:POST), a consumer packaged goods holding company. In this new partnership, Hungry Planet will work closely with Post’s Foodservice and Retail units to expand the distribution of Hungry Planet’s industry-leading range of plant-based meats to address the rapidly growing demand for alternative protein solutions across all meal occasions.
Hungry Planet produces a full range of chef-crafted plant-based meats that match the taste and texture of conventional meat, and are the first to offer a superior nutritional profile. These proteins provide a sustainable alternative to traditional meat products. Based in St. Louis, Hungry Planet meats are distributed throughout the United States via foodservice, restaurants, grocery stores and ecommerce.
“By delivering on taste, health, and variety we have seen tremendous success in foodservice and developed a very loyal following. This strategic collaboration with Post increases points of distribution and accelerates delivery of our plant-based meats in order to keep up with demand and reach millions more consumers,” said Todd Boyman, CEO and co-founder of Hungry Planet.
“Demand for plant-based meats is growing. We are excited to announce this partnership with Hungry Planet and to continue to offer more innovative product options to our customers,” said Mark Westphal, President of Post subsidiary, Michael Foods.
“Our broad range makes it easy to swap plant-based meat for conventional meat in any cuisine, with any flavor, across all proteins – without compromise,” said Jody Boyman, Chief Purpose Officer and co-founder of Hungry Planet. “With Post, we can rapidly reach the growing number of consumers who have been clamoring for our delicious meats.”
In parallel with the partnership, Post Holdings is also making a financial investment in Hungry Planet to support the company’s rapid growth. The Hungry Planet partnership is Post’s second announcement in the sustainable food product category. In May 2020 Michael Foods, Post’s Foodservice organization, announced an agreement to manufacture and distribute JUST Egg to foodservice and food ingredient customers.