26-May-2022 - Nestlé S.A.

NESTLÉ HEALTH SCIENCE acquires Puravida and expands its presence in the vitamins, minerals and supplements segment

Nestlé highlights interest in expanding its portfolio focused on promoting health and wellness

Nestlé Health Science (NHSc) announces the acquisition of Puravida, a premium Brazilian nutrition and healthy lifestyle brand. The acquisition will enable NHSc to expand its health portfolio in Brazil.
"Bringing together Puravida and Nestlé Health Science's extensive expertise in nutrition research and development will lead to further innovation and expand the breadth and depth of the portfolio for consumers and healthcare professionals. Our retail presence will open new opportunities for Puravida's growth, and our strong network with healthcare professionals will expand the brand's footprint," said Monica Meale, Nestlé Health Science Latam.

Puravida is a well-known brand that has grown rapidly. It was founded with the goal of promoting health through nutrition. With its organic, natural and plant-based foods and "clean label" supplements, it targets consumers who take an active role in their own well-being. It was founded in 2015 in São Paulo by Flavio Passos, who was later joined by Adrian Franciscono as CEO and partner. In 2020, Aqua Capital became a shareholder and supported the company's growth and transformation.

Puravida's product portfolio complements that of Nestlé Health Science, which already offers oral nutritional supplements, protein powders and ready-to-drink nutritional beverages in Brazil. Vitamins, minerals and dietary supplements are part of a growing segment, and the acquisition of Puravida will expand Nestlé's range of brands in different categories and provide more opportunities to reach consumers and patients with reliable, nutritious and high-quality products.

For Marcelo Melchior, CEO of Nestlé Brazil, "this is a great opportunity to expand our presence in a category that is growing globally through consolidated brands, contributing to our goal of improving the quality of life for all, today and for future generations. This is an important step for us to advance in promising market segments that complement our knowledge of nutrition through innovation and technology."

Nestlé Health Science and Puravida share the same philosophy: nutrition can change lives. Both companies believe that nutritional supplements, vitamins and minerals play an important role in promoting health and well-being, both for people with active lifestyles and for those struggling with health issues.

The transaction will be submitted to the Administrative Council for Economic Defense (CADE) and is expected to become effective as early as the second half of 2022. Financial details of the transaction will not be disclosed.

Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.

Facts, background information, dossiers
  • nutrition§nutritions
  • Brazil
  • food supplements
More about Nestlé
  • News

    Nestlé invests USD 340 million in new Nescafé coffee factory in Mexico

    Nestlé has opened a new Nescafé coffee factory in Veracruz, Mexico. With an investment of USD 340 million, the plant creates 1,200 new jobs in the region and makes Mexico Nestlé's main coffee producer globally. Special guest Andrés Manuel López Obrador, the President of Mexico, attended the ... more

    The coolest thing in coffee?

    Nestlé is creating a buzz in the ice cream world with the first product launch featuring Nescafé, which breaks new ground by using real coffee in both the coating and the ice cream core, as opposed to coffee flavors. The coating or 'ganache' that covers the Nescafé Gold Cappuccino Ice Cream ... more

    Nestle again supplies USA with tons of baby milk powder

    Swiss food company Nestlé is again selling the U.S. 28,200 cans of powdered baby milk. The more than 22 tons of product would be sourced from Nestlé Germany, the U.S. Food and Drug Administration announced Thursday. It said the U.S. Department of Health and Human Services was currently look ... more

  • Companies

    Nestlé Deutschland AG

    Nestlé is committed to enhancing the quality of consumers' lives through nutrition, health and wellness. Our mission of "Good Food, Good Life" is to provide the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night. ... more

    Nestlé S.A.

    Nestlé is committed to enhancing the quality of consumers' lives through nutrition, health and wellness. Our mission of "Good Food, Good Life" is to provide the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night. more