Oetker Group successfully asserts itself in a challenging market environment
Germany remains investment focus once again
The Oetker Group consistently pursued its strategic direction in the 2025 financial year and increased its sales to more than EUR 7.1 billion despite persistently challenging geopolitical conditions. The company also expects a positive sales trend for the current financial year.
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The Oetker Group successfully concluded the 2025 financial year despite geopolitical tensions, the customs policy of the United States of America and the associated burdens on the global economy. The company considers the annual result to be satisfactory, underlining the resilience of its broad-based portfolio.
Sales of the Oetker Group increased
The Oetker Group generated sales revenues of over 7.1 billion euros in 2025. Organic growth amounted to 1.4 percent. The consumer goods-oriented Food and Beer & Non-alcoholic Beverages divisions once again made the largest contribution to the Oetker Group's sales.
Dr. Oetker Nahrungsmittel and Conditorei Coppenrath & Wiese increased their combined sales revenue to just under EUR 4.3 billion. The Coppenrath & Wiese confectionery business with frozen bread rolls developed particularly dynamically. After Dr. Oetker initially expanded its pizza range in Germany in September 2024 to include the new Suprema premium frozen pizza with its three core varieties, the focus in 2025 was on scaling Suprema internationally. In the 2025 financial year, it was successfully rolled out in the other key DACH markets, the UK and Canada. In 2026, the focus will now be on an attractive expansion of Suprema's product range in addition to the additional geographical rollout.
Against the backdrop of the structural decline in sales in the beer market, the Radeberger Group recorded a slight drop in revenue to just over EUR 2 billion. Within the brand portfolio, Radeberger Alkoholfrei and Jever Fun in particular set positive accents with significant sales growth. The Other Interests segment continued its growth trajectory in 2025 and increased sales to 800 million euros. The delivery service flaschenpost increased its turnover once again; the IT service provider OEDIV and the hotel division also performed well.
The Oetker Group's turnover generated in Germany remained more or less stable at around 4 billion euros. The share of sales generated outside Germany increased slightly to 44.2 percent of total sales (previous year: 43.9 percent) and amounted to around EUR 3.1 billion.
Germany remains investment focus
The Oetker Group invested a total of more than EUR 330 million in 2025. This means that the level of investment is once again at a very high level and underlines the company's long-term focus.
Germany remains the central investment focus of the Oetker Group. In 2025, more than EUR 250 million was invested in the domestic market. The investments focused on expanding capacity, optimizing the technical infrastructure and production and logistics processes, and on projects in the areas of sustainability and digitalization.
With this high investment volume, the Oetker Group has invested more than EUR 1 billion in Germany over the past five years. The Group management sees this as a clear and long-term commitment to the domestic market despite the challenging conditions. This is also reflected in the investment in the extensive renovation of the more than 150-year-old main building of the Brenners Park Hotel and its successful reopening in fall 2025.
Number of employees remains stable at a high level
In 2025, a total of 18,865 employees (previous year: 18,905) worked for the Oetker Group in Germany and 9,873 employees (previous year: 9,808) abroad. The number of employees in full-time equivalents thus remained stable at a high level of 28,738 worldwide in the reporting year.
Outlook for the 2026 financial year
Building on a stable foundation, the Oetker Group intends to continue to grow in 2026. The sales planning is based in particular on successful organic growth. Efficiency-enhancing measures and prudent cost management will be consistently pursued. Capital expenditure in 2026 is expected to be at a similarly high level as in 2025 and is part of a multi-year program to strengthen innovation, digital expertise and sustainability activities.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
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