Coke, Pepsi Pulled From Shelves In Southern India
Advertisement
Thousands of retailers across Tamil Nadu, the drought-hit southern state in India, has launched a boycott campaign against products of beverage giants PepsiCo Inc. and Coca-Cola alleging that the companies were using up ground water.
Shopkeepers in Tamil Nadu began removing Pepsi and Coke from their shelves on Wednesday after a call by the state's Traders Federation to boycott the soft drink giants.
According to the association, the call for boycott was because the soft-drink makers were draining too much water. However, another reason seems to be that the association is targeting the American brands because PETA had pushed the 2014 ban on the popular local tradition of bull-taming.
Earlier, the Madras High Court quashed two PILs against supplying water to soft drink companies including Pepsi and Coca-Cola from the Thamirabarani river in Tirunelvelli.
The court lifted its stay order from last November and said that the water supply will not be curbed. (dpa)
Most read news
Other news from the department business & finance
Get the food & beverage industry in your inbox
By submitting this form you agree that LUMITOS AG will send you the newsletter(s) selected above by email. Your data will not be passed on to third parties. Your data will be stored and processed in accordance with our data protection regulations. LUMITOS may contact you by email for the purpose of advertising or market and opinion surveys. You can revoke your consent at any time without giving reasons to LUMITOS AG, Ernst-Augustin-Str. 2, 12489 Berlin, Germany or by e-mail at revoke@lumitos.com with effect for the future. In addition, each email contains a link to unsubscribe from the corresponding newsletter.