My watch list  

Kellogg latest US brand to ditch crisis-wracked Venezuela


The Kellogg Company is closing operations in Venezuela at a time of widespread hunger in the crisis-wracked South American nation.

Workers arriving Tuesday for the early shift at Kellogg's factory in the central city of Maracay were surprised to find a notice taped to an iron gate informing them that the company had been forced to shutter its operations in the country. As news of the layoffs spread, Venezuela's labor minister showed up to speak with the workers.

The Battle Creek, Michigan-based company said in a statement Tuesday that it was prompted to cease operations as a result of the "current economic and social deterioration in the country." The closure comes just five days before Venezuelans head to the polls to decide whether to re-elect President Nicolas Maduro.

Kellogg's factory in Maracay, with a giant figure of Tony the Tiger lording over the entrance, employs around 550 people and produces 75 percent of the breakfast cereals Venezuelans consume, according to the company's website.

Omar Rodriguez, who has spent 26 years working at Kellogg's, said he doesn't know how he'll feed his three children without his job.

"It's going to be a tough blow," said Rodriguez, expressing anger that the company had decided to let go of its workforce in such an impersonal manner. "What am I going to bring home? Nothing."

The company said it looks forward to resuming operations once conditions improve. The company has been producing cereal in Venezuela since 1961 and the market had at one point been its biggest in Latin America after Mexico although in 2016 it deconsolidated its Venezuela business from the company's overall earnings results.

Kellogg's joins multinationals including Bridgestone, Kimberly-Clark and General Mills that have closed or reduced operations in Venezuela amid hyperinflation, shortages and a recession deeper than the Great Depression of the 1930s. (dpa) 

Facts, background information, dossiers
  • Venezuela
  • cereals
  • Kellogg's
More about Kellogg’s
  • News

    Recall: CDC links Kellogg´s Honey Smacks, salmonella

    The Centers for Disease Control and Prevention says a popular Kellogg's cereal has been linked to a salmonella outbreak that has infected 100 people in 33 states. The CDC announced Thursday that customers should avoid Honey Smacks, tweeting, "Do not eat this cereal." The agency says it foun ... more

    Kellogg's Honey Smacks Linked To Salmonella

    The US Centers for Disease Control and Prevention has recommended people to not eat recalled Kellogg's Honey Smacks cereal because it has been linked to a multistate outbreak of Salmonella infections. Kellogg Company on Thursday announced a voluntarily recall of 15.3 oz. and 23 oz. package ... more

  • Companies


    More than 100 years ago, our founder, W.K. Kellogg, saw the promise in a single grain. Through his passion and commitment to nutrition, Kellogg’s Corn Flakes® were made, and an industry was born. Today nutrition continues to be the core of our business. And cereal is an integral part of ho ... more

Your browser is not current. Microsoft Internet Explorer 6.0 does not support some functions on Chemie.DE