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Boxed Water Is Better announces sustainability-focused Art of Tea collaboration

Launch of organic Boxed Matcha

16-Oct-2019

Photo by Boxed Water Is Better

Boxed Water Is Better today announced the launch of Boxed Matcha in collaboration with mission-driven tea importer Art of Tea

Boxed Water Is Better today announced the launch of Boxed Matcha in collaboration with mission-driven tea importer Art of Tea. The bundle includes a 24-pack of 500 mL Boxed Water and 24 Art of Tea Matchasticks, an organic ceremonial grade blend of three Japanese green tea varietals. Simply pour, shake and go. For each product sold, Boxed Water and Art of Tea will plant 24 trees in U.S. National Forests with the National Forest Foundation (NFF).

"At Boxed Water, we're always looking for brands who share our Better Planet ethos," said Boxed Water Chief Marketing Officer Rob Koenen. "With Art of Tea's focus on sustainably grown and sourced ingredients, it's a perfect fit with our own mission to move consumers to more planet-friendly products."

"Sourced from a family farm in Japan, our organic Matchasticks deliver fresh, high-quality matcha – it's perfect for sustainably-minded tea drinkers," said Art of Tea Founder and Chief Executive Officer Steve Schwartz. "We're proud that our partnership with Boxed Water will continue our common goal to support the wellness of both our customers and our planet."

"Consumers can now choose a product that is sustainable to our planet and pure for their health," said Koenen. "Sip the freshest, most bio-available matcha on the market together with 100% purified water without added minerals."

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