V-Label Awards Germany 2025: these are the winners
Industry experts and consumers have decided
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The winners of the V-Label Awards Germany 2025 have been announced: as last year, V-Label Germany has once again chosen the best plant-based products on the German market from around 100 entries. Industry experts and consumers voted in eight categories, from meat and fish alternatives to non-food innovations.
The experts from the nutritional organization ProVeg and the start-up center ProVeg Incubator evaluated the 100 or so entries with a V-Label license according to the criteria of marketing appeal, market potential, degree of innovation, sustainability and health. In the process, 27 finalists stood out and qualified for the tasting by the expert jury with representatives from the food industry, science and gastronomy. Consumers then voted for their favorites in a public vote. The jury tasting and public voting were taken into account in equal measure in the final evaluation and earned the following products one of the coveted V-Label Awards:
Voted for by experts and consumers: The winners of the V-Label Awards Germany 2025 successfully combine plant-based innovation and taste.
V-Label
These are the 2025 winners
Meat and fish alternatives
- Brand: Vegan snack salami style classic from Billie Green
- Private label: Vegan Levervurst Chives from Vemondo
Milk and dairy alternatives
Brand: Plant Based Block from Eleplant
Own brand: No Ghurt Coconut & Oats from Vemondo
Vegan spreads, sauces & spices
- Brand: Herb tube vegan from Meggle
- Private label: Plant-based nut cream from Vemondo
Vegan sweets & snacks
- Brand: Goldhase vegan from Lindt
- Private label: Vegan slices from Food For Future
Vegan ready-made & frozen products
- Brand: Vegan Chick-Curry-Ki from The Vegetarian Butcher
- Own brand: Vegan spaetzle from REWE Bio
Vegan non-food innovations
- Wet food like beef from VUTTER!
Vegan food innovations
- Cooked ham from LEKKA
Own brand
- Vemondo from Lidl
Taste that convinces
"This year, we have once again focused on taste. The award-winning products impressively demonstrate that plant-based innovation goes hand in hand with enjoyment," explains Cornelia Contini, Head of V-Label in Germany.
"The combination of jury tasting and public voting ensures a balanced result. This year's winners are not only the experts' favorites, but have also won over consumers," she concludes.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
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