Gentle energy and weight management

Taiyo presents a new raw coffee bean ingredient with a wide range of applications and positionings

18-Aug-2017 - Germany

Functional WGCP™ (Whole green coffee powder), derived from raw coffee beans using a patented technology, improves both mental focus and concentration for up to 6-8 hours, helps to reduce and stabilize blood glucose levels and can act as an appetite suppressant. Compared with coffee extracts, WGCP™ powder contains caffeine and a wide variety of other valuable coffee bean components, such as chlorogenic acids, antioxidants, minerals and dietary fibres.

This natural raw coffee bean ingredient delivers sustained caffeine realease: whereas caffeinated beverages such as coffee or energy drinks often provide a short-term peak of heightened alertness, Taiyo’s WGCP™ offers a continuous supply of caffeine for a period of 6-8 hours — without the associated side-effects of jitters, a rapid heartbeat and the well-known “boom and bust” phenomenon. Conventional energy drinks have often been criticized for their immediate caffeine boost and subsequent period of fatigue.

Because of its sustained caffeine release, WGCP™ is suitable for “natural” and “gentle” energy products. And, as well as “concentration” or “endurance and performance” positionings, it can also be marketed as a weight management ingredient owing to its appetite suppressing effect.

Benefiting from excellent technological properties, manufacturers can incorporate WGCP™ in a variety of food formulations, such breakfast cereals, oatmeal, granola bars and drinks, and dietary supplents such as protein powders, shots or capsules.

Developed in collaboration with physicians, WGCP™’s efficacy has been demonstrated in clinical studies and, as the ingredient is vegan, free from gluten and non-GMO, it meets current consumer demands.

Taiyo processes the coffee beans using a patented technology to retain the raw material’s valuable components. WGCP™ is available as a powder from Robusta and Arabica beans, which differ in terms of their caffeine content. For products requiring a stronger effect, Taiyo also develops variants that are further fortified with caffeine.

https://www.yumda.com/en/news/1151866/gentle-energy-and-weight-management.html