Marcher Fleischwerke sets standards in Villach: Expansion of the plant completed

New "Fleischwerkstatt" pick-up market officially opened

29-Oct-2025
Marcher Fleischwerke

With the completion of the comprehensive conversion at the Villach site, Marcher Fleischwerke is modernizing its production standards and consolidating its regional presence.

Marcher Fleischwerke opened the newly built "Fleischwerkstatt" pick-up market at the Villach site with a festive ceremony on October 24, 2025. The opening of the pick-up market marks the completion of extensive construction work at the Villach site: In addition to the extensive renovation of the company headquarters, a new innovative cutting plant was also put into operation. Numerous guests from politics, agriculture and the meat industry attended the opening, which was celebrated with an official beer tapping by Deputy Governor Martin Gruber, Villach's Mayor Günther Albel and Managing Director Norbert Marcher.

During a tour of the new parts of the plant, the guests were able to see for themselves how modern the cutting facilities are. The Villach site is considered the most modern and largest pig cutting plant in Austria and currently processes 800 pork halves per hour. In addition, 150 million burger patties and cevapcici and 8 million self-service packs for the food trade and discount stores are produced in Villach every year. More than 50% of the goods are exported from Villach to the EU and third countries.

New "Fleischwerkstatt" pick-up market

On a sales area of around 250 m², the new "Fleischwerkstatt" presents a diverse range of products directly from the company's own factories:

  • Fresh meat in a modern refrigerated zone
  • Salami, snacks and bacon from our own plants
  • Sausages and ham products from our own plants
  • Service area for fresh meat
  • Exclusive steak department from the Fleischwerkstatt range
  • Supplementary: dog food and butchery supplies for producers

In addition to Villach, there are also "Fleischwerkstatt" markets at the Marcher plant in Graz.

New cutting plant - more capacity, precision and relief

By investing in a state-of-the-art cutting plant, Marcher Fleischwerke is significantly increasing its efficiency in pig cutting. The new technology enables higher capacities, more precise cutting and therefore better yields, as well as noticeable relief for employees thanks to automation.

Marcher is thus continuing on its path towards modern, efficient and ergonomic work processes.

Conversion of the plant in Villach completed

After around 30 months of construction, the comprehensive conversion of the Villach site has been completed. The new area of around 10,000 m² is divided into extensions to the cutting and packaging halls, the equipment warehouse, new plant technology, a new building for administration as well as a canteen and training and social rooms.

The architectural highlight is the new office tower with its striking "marbling", which reflects the company's identity. The extensive factory conversion was planned by the Mödling-based architectural firm Marginter.

"When converting and expanding the premises of Marcher Fleischwerke in Villach, our task was to harmonize functionality and aesthetics. The office tower, which stands out from the surrounding architecture with its striking 'marbling' and the graphics of different window openings, is more than just an architectural gesture - it is a tribute to the craftsmanship of meat processing and is reminiscent of the marbling of a good steak. We have created a space in which the employees feel comfortable, in which hygiene has top priority and in which the identity of the company is visible," says Dipl.-Ing. Benedict Marginter, Marginter architects, about the conversion.

"With the comprehensive renovation of our company headquarters in Villach, we have not only created modern production and work areas, but also an environment in which our employees can develop optimally. The new 'Fleischwerkstatt' pick-up market allows our products to be experienced directly and at the same time strengthens our regional presence. For us, the investment is a clear statement in the future viability of our company and it is an expression of our confidence that meat will continue to be an integral part of our diet," concludes Norbert Marcher, Managing Director of Marcher Fleischwerke.

Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.

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