LIVEKINDLY Collective Strengthens Its Leadership Position in the Plant-Based Food Market
Strategic expansion of consolidation and innovation capabilities through the integration of GREENFORCE
LIVEKINDLY Collective, headquartered in the U.S., is acquiring the Munich-based plant-based food manufacturer GREENFORCE FUTURE FOOD AG. The agreement was signed on July 1, 2026. With the integration of GREENFORCE, LIVEKINDLY Collective is solidifying its position as one of the leading international players in the plant-based food sector and strategically expanding its presence in one of Europe’s most important markets.
As one of the world’s few globally active companies specializing 100 percent in plant-based foods, LIVEKINDLY Collective is pursuing a clear growth strategy: building a high-performing, internationally scalable brand portfolio in the future-oriented market for plant-based foods.
The integration of GREENFORCE is further evidence of the company’s strong consolidation capabilities—from identifying high-growth brands to their strategic integration and scaling through international sales and production structures.
LIVEKINDLY Collective’s vision is to “make plant-based nutrition the new norm”—with the goal of making plant-based nutrition the norm worldwide and actively driving the sustainable transformation of the global food system.
David Suarez, CEO of LIVEKINDLY Collective: “The plant-based food market is entering a phase of strategic consolidation. At LIVEKINDLY Collective, we are actively shaping this development. We have the operational strength, an international infrastructure, and market expertise to take strong local brands to the next level of growth. The integration of GREENFORCE is another important step in our strategy to lead this category—with a clear focus on growth and sustainable profitability.”
Thomas Isermann, CEO and Founder of GREENFORCE FUTURE FOOD AG: “After six years of intensive and successful development, we at GREENFORCE are opening a new chapter in our pioneering history together with LIVEKINDLY Collective as a strong partner at our side. Together, we will continue to advance the vision of a sustainable food system and actively shape the transformation of the food system.”
Leadership Ambitions in a Key Market
Germany is one of the most important European markets for plant-based foods. With its established market position and strong brand portfolio, LIVEKINDLY Collective is already a major player in the region. The additional integration of GREENFORCE not only expands the portfolio but also strengthens innovation capacity, the depth of value creation, and market penetration.
Scaling, Synergies, and Sustainable Growth
LIVEKINDLY Collective brings together international production capacities, strong distribution networks, and established brand platforms under one roof. This structure enables the company to systematically leverage synergies, accelerate innovation cycles, and increase profitability across the entire value chain.
In Germany, Livekindly Germany GmbH is represented by LIKE, the strongest brand in its portfolio. According to data from NIQ RSM (YTD through calendar week 21 of 2026 vs. the previous year, total retail, chilled meat alternatives excluding private labels), LIKE is the second-strongest brand for chilled meat alternatives in the German retail market. With 12 percent growth, the brand is also outpacing the market. In the plant-based strips segment, LIKE is the strongest brand with a 57 percent market share (Source: NIQ RSM (YTD through calendar week 21 of 2026 vs. prior year, total retail, chilled meat alternatives).
The closing of the transaction remains subject to regulatory approval. Until regulatory approval is granted, both companies will continue to operate independently of one another.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
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